NEWS

NBC 5 Dallas-Fort Worth, Telemundo 39 And Entercom Announce Multi-Year Media Partnership

Friday, Apr 27, 2018

NBC 5 Dallas-Fort Worth / KXAS, Telemundo 39 / KXTX and Entercom, the #1 creator of live, original, local audio content in the United States, and its Dallas-Fort Worth stations announced a media partnership effective immediately that will improve the experience for thousands of North Texans who view, listen or engage with the media organizations. Highlights of the multi-platform partnership include distribution of content across all partner channels including NBC 5, Telemundo 39 and Entercom Dallas-Fort Worth's Newsradio1080 KRLD, 105.3 The Fan, 100.3 Jack FM, 98.7 KLUV, ALT 103.7, and La Grande 107.5. In addition to broadcast channels, content will also be distributed across each entity's websites and social media platforms.

The inaugural partnership will allow the media properties to work together to better serve the community via improved access and coverage of live, local breaking news, general news, weather, sports, politics and entertainment in both English and Spanish languages.

"The opportunity for NBC 5 and Entercom stations like Newsradio 1080 KRLD to share news gathering resources and report 24/7 what's happening across the region will truly be exceptional," said Tom Ehlmann, President and General Manager of NBC 5. "In your home, in your car, on your computer, on your phone – North Texans can look forward to unparalleled coverage of what matters most to NBC 5 viewers and Entercom listeners."

"We are thrilled to join forces with NBC 5 and Telemundo 39 to expand the reach of our content and better serve the Metroplex communities," said Brian Purdy, Regional President and Market Manager, Entercom Dallas-Fort Worth. "We're looking forward to continuing to bring our loyal listeners expanded live coverage of the local topics they care most about."

In addition to television and radio, content from the partnership will appear on the companies' websites and social media channels, including NBCDFW.com, Newsradio1080 KRLD, 105.3 The Fan, 100.3 Jack FM, 98.7 KLUV, and ALT 103.7.

The Spanish-language platforms of the two companies - Telemundo 39, Telemundo39.com, La Grande 107.5 – will partner to bring enhanced news, weather and entertainment information to their audiences.

"We've teamed with La Grande 107.5 in the past and found them to be terrific partners," said John Trevino, President and General Manager, Telemundo 39. "Formalizing our relationship now will allow us to be creative in how we use television, radio, the internet and social media to communicate with the Spanish-speaking community."

Newsradio1080 KRLD, 105.3 The Fan, 100.3 Jack FM, 98.7 KLUV, ALT 103.7, and La Grande 107.5 are a part of Entercom, a leading American media and entertainment company and one of the two largest radio broadcasters in the country.

 

Source: prnewswire.com

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