NEWS

Viacom, Hulu expand OTT Pact

Wednesday, Oct 07, 2015

Viacom said Tuesday that it has renewed and expanded its  carriage deal with over-the-top service Hulu, giving the online video pioneer exclusive subscription video on demand rights to top-rated series from its Nickelodeon, Comedy Central and MTV networks.

The deal continues their existing relationship under which full episodes of late night shows including The Daily Show with Trevor Noah are available to stream on Hulu the day after airing on linear broadcast, and current seasons of selected shows from Viacom’s media networks remain available to stream on delay after airing on linear broadcast.

All Viacom series will be available to stream on Hulu with a subscription for $7.99 per month with limited commercials and $11.99 per month with no commercials. Beginning today (Oct. 6), Hulu becomes the exclusive SVOD home to past seasons and future seasons of Inside Amy Schumer, Broad City, Drunk History and Key & Peele, as well as MTV hits Faking It and Finding Carter. Additional seasons of Workaholics, Awkward and Catfish: The TV Show are also now available to stream on Hulu.

The deal also expands Hulu’s offering of exclusive kids programming from Nickelodeon, including Teenage Mutant Ninja Turtles, Rabbids Invasion, Sanjay and Craig, Breadwinners, Bella and the Bulldogs, and The Thundermans. In addition, all episodes of past kids series Doug and Rugrats, as well as T.U.F.F. Puppy, and Planet Sheen, will become available to stream.

 “Viacom has been an important partner of ours since we struck our first deal with them over five years ago and our relationship has only grown since then,” said Hulu CEO Mike Hopkins in a statement. “Today, we are not only extending our deal, but we are adding more premium content than ever from their popular family of networks.”

The deal comes on the heels of Viacom’s carriage pact with AT&T’s U-Verse and DirecTV satellite service.

“We are thrilled to be expanding our successful relationship with Hulu as they continue to build an even bigger and better service for subscribers and our passionate viewers,” said Viacom CEO Philippe Dauman a statement. “Hulu has been a great partner for Viacom for many years. They have a commitment to their customers and brand partners and value how Viacom’s popular range of youthful brands and programs create a better experience for Hulu users. We also value the promotional and marketing support they provide for our brands and shows.”

 

multichannel.com

Other News