BizWireTV is expanding! Business Wire’s video-news show launched a series of apps for the hottest mobile and over-the-top platforms including AppleTV, iPhone and all devices featuring the Android operating system. Business Wire, along with Al Roker Entertainment, premiered BizWireTV and BizWireTV Accelerator Report late last year to shine a light on the trending and market-relevant news releases crossing Business Wire’s own patented distribution network.
“We created BizWireTV to provide an innovative amplification platform for Business Wire’s top trending news stories. Whether at work on their computers, on-the-go via mobile devices or now, at home on Apple TV-enabled televisions, BizWireTV is available for viewers to find and view our content on any screen they choose,” said Cathy Baron Tamraz, CEO, Business Wire.
With over 4 million video views to date on Business Wire's website and over 1 million views on social channels, BizWireTV has amassed a large audience that continues to grow with every new episode. The show is also influencing conversations, with over 20,000 social media mentions reaching over 12 million followers.
In addition to viewers tuning in by visiting BizWireTV.com, the show is also accessible via a news release issued for every episode. These releases, reaching industry leading journalists and other media professionals, have been viewed over 400,000 times.
This expansion is aimed at giving viewers more opportunities to watch the show and develop new viewers looking for stories on disruptive startups and technologies, entrepreneurs in the startup community, funding announcements, hot business trends and companies to watch.
In collaboration with Frankly, Business Wire set out to develop an easy to use app that would be engaging and accessible on all the top platforms. The keyword behind the design was usability and the end result exceeded everyone’s expectations.
The BizWireTV Apps can be downloaded through the Apple TV and iPhone App Store and Google Play for Android devices.
About Business Wire
Business Wire, a Berkshire Hathaway company, is the global leader in press release distribution and regulatory disclosure. Investor relations, public relations, public policy and marketing professionals rely on Business Wire to accurately distribute market-moving news and multimedia, host online newsrooms and IR websites, build content marketing platforms, generate social engagements and provide audience analysis that improves interaction with specified target markets. Founded in 1961, Business Wire is a trusted source for news organizations, journalists, investment professionals and regulatory authorities, delivering news directly into editorial systems and leading online news sources via its multi-patented simultaneous NX Network. Business Wire has 31 offices worldwide to securely meet the varying needs of communications professionals and news consumers.
Scott Fedonchik, +1-212-752-9600
Source : businesswire.com