Industry Press Releases

Frankly Launches Apple TV OTT App With NBC And CBS Station KUAM

Tuesday, Aug 02, 2016
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Frankly Inc. (TSX VENTURE: TLK) (Frankly), a leading content, engagement and monetization platform for brands and media companies, launched an Apple TV OTT app for KUAM-TV, Guam's affiliate for NBC and CBS.

The KUAM News big-screen experience joins the station's Frankly-powered website and native mobile apps for iOS and Android.

Viewers can use the Apple TV app to:

•    Watch the stories, segments, shows, and series from KUAM News.
•    Voice search with Siri to find specific clips from the latest broadcast or the back catalog of past KUAM News videos.
•    "Press play and step away" (auto-play clips for a leanback experience), or browse categories like News, Sports, Specials, and more.
•    Check the weather with detailed 10-day forecasts broken down hour-by-hour.

The app is available for consumers to download on the App Store of the 4th generation Apple TV. If a viewer has already installed the KUAM News mobile app for iPhone, the app will be easily accessible on Apple TV under "Purchased Apps" in the App Store – no searching required.

KUAM is the first and oldest TV station in the US territory of Guam, founded in 1956. "We're thrilled to welcome this new addition to our growing family of digital experiences," said Jason Salas, Interactive Media Director at KUAM News. "We now have viewer touchpoints on TV, mobile, and desktop. This Apple TV app in particular opens us up to a global audience of 'big screens,' where both locals and expatriates around the world can just as easily tune in to the latest dispatch from their familiar home station and catch up on favorite past-aired programs from the comfort of their living rooms. This has effectively allowed us to extend our reach of daily viewers far beyond what we normally have over cable…it's an overall great complement to our cloud ecosystem."

The Frankly Apple TV app is the first in a series of OTT apps designed specifically for local broadcasters, with Roku and Amazon Fire to come soon. Frankly announced its OTT app framework at this year's NAB convention in Las Vegas, bringing another digital experience to its existing portfolio of apps for web and mobile.

"We've designed the Apple TV app to be one facet of a consistent user experience across web, mobile, and television," said Steve Chung, CEO of Frankly. "We're excited to see our first partner stations, like KUAM, customizing their Apple TV apps and making them available for download. At Frankly, we're continuing to develop the platform, and future releases will include video live streaming and DFP pre-roll ads to help broadcasters monetize OTT video."

About Frankly

We build an integrated software platform for brands and media companies to create, distribute, analyze and monetize their content across all of their digital properties on web, mobile and TV. Our customers include NBC, ABC, CBS and FOX affiliates, as well as top fashion brands, professional sports franchises and global organizations. Collectively, we reach nearly 80 million monthly users in the United States. The Company is publicly traded on the TSX Venture Exchange and trading under ticker "TLK." Frankly is headquartered in San Francisco with major offices in New York. To learn more, please visit www.franklyinc.com or emailpress@franklyinc.com.

Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

Notice regarding forward-looking statements:

This release includes forward-looking statements regarding Frankly and their respective businesses. Forward-looking events and circumstances discussed in this release, may not occur by certain specified dates or at all and could differ materially as a result of known and unknown risk factors and uncertainties affecting the parties. No forward-looking statement can be guaranteed. Except as required by applicable securities laws, forward-looking statements speak only as of the date on which they are made and Frankly undertakes no obligation to publicly update or revise any forward-looking statement, whether as a result of new information, future events, or otherwise.

 

Source : prnewswire.com

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