Escape Plan, an ingenious live escape game set against the fascinating backdrop of World War II, was featured earlier this week on What Britain Buys, Channel 4’s 2016 trend show. Queen of the high street Mary Portas traded fashion boutiques for army barracks as she and three enthusiasts joined a high-intensity escape adventure set in WWII London. The programme follows Portas and her “comrades” as they gather intelligence and solve clues in a bid for freedom from enemy capture.
As live-adventure experiences grow in popularity, Portas took a crack at Escape Plan’s historic take on the trend, offering viewers an eye-opening look at fun new ways Brits are unplugging from technology and embracing the growing market of quirky, live social experiences.
Recent estimates show that over a quarter of a million Brits have immersed themselves in a live adventure experience since they first arrived in the British Isles in 2012.
“It’s like your very own video game with no screen involved,” Portas said. “I think people are craving experiences that feed their souls and actually make them feel human again. I love the innovation and creativity behind these games - they're a great boost to a thriving leisure industry."
Escape Plan is London’s only historic WWII immersion experience based in Kennington, which dares participants to follow in the footsteps of Bob Hails, the only prisoner to have successfully escaped the barracks. Throughout the one-hour live challenge, Portas’s critical thinking, teamwork, and sleuthing skills were put to the test in a fun romp around one of South London’s most unique experiences.
Brendan and Kerry Mills, Co-Founders and Directors of Escape Plan, said, “Mary Portas was definitely the chicest, savviest POW we’ve encountered in the 12 months since offering Londoners the unique chance to step back into history and make a thrilling dash for freedom. History buffs like Mary, millennials looking for a fun distraction, and families looking for a cross-generational activity all agree Escape Plan is a fantastic live-immersion adventure for a thrilling, one-of-a-kind day out.”
“We started Escape Plan as an experiment to see if we could marry history with the live escape adventure trend,” Kerry Mills continued. “We wanted to excite thrill-seeking consumers with an experience that celebrates our past and guarantees face-to-face fun with friends and loved ones in the present. The response has been tremendous. We are now in the process of expanding Escape Plan to offer adventure-seeking Brits exciting new experiences to relive history and create great memories.”
Escape Plan is giving the first ten members of the media a complimentary chance to experience the most talked-about live adventure experience the country has to offer. Contact firstname.lastname@example.org to book a place.
For more information: http://escapeplanltd.com/what-britain-buys-mary-portas-escape-room/ or follow @escapeplanltd on Twitter.
Source : businesswire.com