Industry Press Releases

VME TV Has Launched Its New Commercial Signal On DirecTV

Thursday, Jul 14, 2016
Pressreleases

Vme TV, the only national Spanish-language television network affiliated with public television stations, announces a new commercial opportunity for brands via DirecTV. This partnership ensures current and new sponsors enhanced opportunities to support Vme's quality programming and mission of empowering the Hispanic community while getting their corporate message to this high-value audience. This change is already in effect and gives commercial sponsors the opportunity to advertise to Vme TV's six million households on DirecTV across the country.

Vme looks forward to being a part of DirecTV's community and inspiring its subscribers with Spanish language programming that accurately portrays the positive values of U.S. Hispanics. DirecTV's viewers will continue to benefit from Vme TV's wide array of educational, culturally relevant and award-winning Spanish-language programming that is tailored to the U.S. Hispanic community.  Parents and children will continue to have access to kids' favorites including "Plaza Sésamo" and "Exploradores Espaciales" in Spanish, promoting dual-language learning for its youngest audiences. Additionally, Vme TV provides premium quality programming like the Emmy Award-winning "Lo Mejor de Superlatina," and the critically acclaimed series "Planeta Feroz," an action-packed block presenting some of the world's finest wildlife and nature programming.  

"We are very happy to announce this partnership with DirecTV and Vme TV that will provide advertisers the capability of including their brand messages in a positive environment," said Angelica Bengolea, VP of Sales. "Now for the first time ever, Vme's unique quality programming will be available free of commercial restrictions."

ABOUT VME TELEVISION

Vme TV (pronounced veh-meh), is the first national Spanish-language television network in association with public television stations. Reaching more than 70 million households in the United States, Vme TV is broadcast in 44 markets by PBS stations and is available on DIRECTV, DISH Network, AT&T U-verse, as well as major cable companies including Comcast. The 24-hour digital broadcast service is dedicated to entertain, educate and inspire families in Spanish with a contemporary mix of original productions, exclusive premieres, acquisitions, and popular public television programs specially adapted for Hispanics. To find your local channel or to learn more about Vme TV, visit www.vmetv.com or follow us on social media via www.facebook.com/vmetv or www.twitter.com/vmetv.

Contact:
Ana L Ruedaquintero
786-924-8330 ext. 281
aruedaquintero@vmetv.com

 

Source : prnewswire.com

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