Industry Press Releases

WhereverTV enters into Letter of Intent with Digital Rodeo TV

Monday, May 11, 2015

WhereverTV Broadcasting Corp., a leader in delivering Over the Top (OTT) subscription television services to a variety of devices including Connected TVs, streaming media players, smartphones and TabletPCs today announced that it has entered into a formal Letter of Intent for the establishment of a country music network to distribute the content produced or acquired by Digital Rodeo TV.

Digital Rodeo TV aims to deliver a content rich mixture of music and videos from independent country artists, current artists and legacy artists. Digital Rodeo TV intends to broadcast interviews, videos and live streaming and recorded concert events. The agreement is expected to be finalized within the next several weeks. Digital Rodeo TV is a joint venture between Fox Hill Records, Inc. and key people from Digital Rodeo, LLC.

Edward D. Ciofani, CEO of WhereverTV stated, "As country music continues to grow in popularity the ability to access content across any platform and on any device has become the wave of the future. WhereverTV's Global OTT Television platform will merge country music and Internet TV to create a venue worthy of country music's artists and fans everywhere. I am excited about this relationship with Digital Rodeo TV and its desire to give striving and thriving country music artists increased visibility and an opportunity to be heard internationally by their fans. This is just the beginning for all facets of music and entertainers."

Digital Rodeo, LLC is the managing owner of, a website community whereby 3,000 independent artists showcase their music and videos, sell merchandise and communicate with their audience of 40,000 fans and followers. Gary McGuirk, CEO of Digital Rodeo, commented, "WhereverTV and their over the top distribution platform is a natural extension of our business model. And they are the ideal media partner for us to further support independent artists. We look forward to working with WhereverTV and Digital Rodeo TV."  

For more background information about WhereverTV, please click: Internet TV, Over the Top, WhereverTV, or OTC Markets.

About WhereverTV Broadcasting Corporation

Founded in 2006, WhereverTV is the next generation subscription television service providing consumers with live-streaming, genre-specific, and in-language viewing choices from around the world, delivered to anywhere in the world, and through any internet enabled device. Programming is identical to existing broadcast and distribution providers with the only differences being that the broadcast signals are accessed through the internet via an over the top (OTT) platform, and channel management is handled by company's patented Interactive Program Guide (IPG) technology. WhereverTV provides an economically beneficial and completely versatile alternative to traditional cable and satellite services, with the added benefits of personalization and portability. Also known as Internet TV, WhereverTV delivers these same channels, shows and events to SmartTVs and digital media receivers including: GoogleTV, AppleTV, Roku, Amazon FireTV, iPhone, iPad, iPod Touch, Droid Smartphone, and TabletPCs. The WhereverTV platform enables subscribers to access licensed and free-to-air content across these devices with the IPG across unlimited geographies, and wherever there is internet connectivity. The customer viewing experiences are based on customer location (geo-targeting) and content-rights management (subscriptions). Current in-language subscription offerings include Arabic TV, French TV, Italian TV, and Moroccan TV. Current genre specific subscriptions include NEWS channels, faith based channels and more. Apps are presently available for free in App Stores for iOS (Apple), Android, GoogleTV and Amazon FireTV devices. DVR functionality to record your shows and view later is presently in the works. Licensed US TV content subscriptions will be available in 2015.

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